Author Archives: 360 Degree Technosoft
You must have heard a plethora of cases, where the app failed as the entrepreneur rushed with the launch to make sure he’s the one putting inception steps in the market or it failed post launch as the competitor jumped right after their launch. Well, is this your planning to shut down your years of planning and implementation due to someone’s entry? If yes, then my friend you should have never entered. The barrier on others entry and exit is not something which is in your hands but what you have in your hands is to exercise your control on your own app. If the success or failure of others determine your app future, then it’s not they because of whom you failed, it’s wholly and solely you. If you want to stop blaming others and want to take the entire responsibility of your success or failure, then even with 2.8 million apps existent in the app store and the new 1000 apps entering the app store on routine, you can still have a space for your app with flabbergasting mobile app development and make a boom if you have caliber and right attitude.
Well, competition is not always negative, it can drive towards many positive things, make some research on some of the most popular brands. The most popular search engine, Google was not the first one, Facebook the fastest fascination in the market was also not the first social network. Such examples are plenty in the market. Hence, take inspiration and work your way ahead. The app market is always in the scarcity of quality ideas. If you are having any second thoughts for your app launch on the grounds of competition then don’t give a second thought just go on. Let me introduce some of the reasons that will put your fear aside and encourage you to come with your app even with already existing 2.8 million.
1) Competition gives birth to innovation
Have you ever heard that there is no such thing named as innovation left? If yes, then you are partially right. Well, when the competition is cutting edge, it automatically gives birth to innovation in the heed of setting the competitors aside and generates as much revenue as you can. If you have established monopoly then there is no driving factor to improvise your product, leaving the users with dissatisfaction and giving them a chance to jump on to the competitor at the very moment they enter the market, giving you a huge fall by a degraded number of users and also degraded revenue figures. Healthy competition is lucrative for both the users and also for the developers as it keeps you updated with new products and new techs.
Recommended post: Do You Know Why Users Loses Interest From Your App?
2) Drift and swift
The decision-making process along with the product completion process gets drifted when you have other companies in the same league running side by side. The research process will be more intense, action will be more precise and the end product will be uplifted quality wise. There will be a competitive study of the product and if it lags back, instant steps will be taken not to make it at par but take it two steps further.
3) Users are at the ample of the eye
Users are the god of gods when competition is head to head. Deceiving the users or availing them with low quality is not going to work anymore with such huge number of apps in the market. Hence, each and every feature and service were given by the mobile app development companies are exactly what users intend.
4) Others mistakes, your lessons
Being first is innovative but carries the risk of committing maximum mistakes. Being next avails you with a guide of mistakes to avoid which makes you perfect in the eye of users and helps you to lure more amount of user attention.
Blimey!!! You have reached the set milestone of download figures what then? Party and celebration, great going buddy. But, to your knowledge the speed through which you had a tremendous rise, you can also have a fall with similar pace. In the intuitive stage, mobile apps get a buzz if proper marketing strategies have been applied and there can be a huge jump in the initial stage. Maintaining the same figures can really drive you bananas.
Over a period of time, the users tend to lose interest from the app and start waving goodbye to it slowly and gradually. If being a mobile app development company, you don’t intend to join the league of the win at the start and lose at the end, then let’s encounter the reasons why users lose interest from your app over some time and what need to be done to redress it.
1) Slow application and stability issues
Patience, the element that every user is extremely short of. Users are keen to explore what’s new and what’s all the new application is all about. When it takes an ample amount of time to load, the interest just vanishes in seconds and users diverge their ways towards competitors. It’s really frustrating to use a slow mobile app that gets the freeze and crash over and over again. Slow performance is the way ahead to no performance and it is one of the basic reasons users leave the app. Users will try once or twice and if the app disappoints then they will leave. Only 16% of users will give more than 2 tries, the rest will leave.
Hence, if your app starts losing its not they who are at fault, it’s you who devastated your own app.
2) Efforts for re-engagement
If you think users will know about your app and they will find you in the app store which is already flooded with 2.8 million apps and the 1000 newbies entering on the daily basis, then my friend you are a zounderkite. Your thought is really gibberish. According to the research, users find the app only when they have some potential issue to redress or certain task to accomplish. Well, ‘where there is a problem, there is an app’ feels good to hear it, right? Now let’s hear the bad side of the same. When the problem is trouble shooted, the app is also shooted out of the mobile. Yes, another major reason for users losing interest from the app. You always need to offer some attractive things that either keep them engaged or bring them back. Here are the bonus points to bring back the users who have uninstalled your app. Discount, bonus funds, constant notification of attractive deals are some of the features that can lure the users back.
3) Bumfuzzling acquisition strategy
You have a full proof plan on your mobile app development plan as to how to acquire users or who are the target audience of the app and how to grab them, right? Well, with all these planning and plotting still things don’t go right then there can possibly be two things behind it. There’s a pitfall in delivering the core value of the app and another thing can be the SEO activities you are doing is not taking you to your desired target. Users will for sure leave the app if the advertising and marketing team fails to showcase the real motive and developers and coders fails to give the right functionality to the app, for sure users are going to lose interest from your mobile app.
The way out to resolve this issue is to diversify the testing budget across varied sources and take a note over the testing period, which traffic source is the best and entails quality output and on the contrary of course leave back the traffic source that don’t live up to the expectation standards and put up the entire budget on the quality ones.
4) Damn, your app has a spam
Apps are meant to make activities easier and we already studied the core values of re-engagement, but there should be an adequate balance between every activity that you undertake. If users get plenty of notifications, then it’s for sure that they are going to push you far away from their mobile phones and their life too. Re-engagement activities should be done in a controlled manner, the user should not feel irritated that they drive you off. In the heed of collecting too much, you can end up having nothing at all. You can take this step, but only when you have created trust and dependability with a good span of time, before it, the activity is really annoying.
A number of cell phones are equal to or we can say more than an existing population of the world, that is 7.5 billion. Paper was the key element to be used for business, transactions, records, processing which is now replaced by desktop, laptops, and cell phones. Employees are no more office specific, in fact, they are incorporating mobile devices and cloud services to accomplish their work. Enterprise mobile apps had some predictions which came out to be true, let’s recall them:
Companies would intend to have more than a single app for their business. Well, it came out to be quite true.
Entire business sector, from gigantic business tycoons to small business musketeers, all will be in need of mobile apps. It’s also a prediction came out to be a reality.
I need an app will be as generic as I want to do a startup. True, isn’t it?
Mobile apps will be more flourished in the sectors of training, sales, HR and internal communications.
Enterprise apps predictions of past years have proved to be totally true and this clearly depicts why you need an enterprise mobile app now. Well, types of enterprise apps are in plethora but let me introduce you with some of the most prevalent ones.
1) Customer support
2) HR management
3) Order management
4) E-mail marketing
5) Content management
6) Customer relationship management
7) Payment processing
8) Enterprise application integration
Well, these are not enough to drive you to have one if you are not having it already. Here are some of the benefits portrayed that will encourage you to right away hire a mobile app development company and get your app ready spontaneously.
1) Cost highly degraded
For any entrepreneur, whether small or big, the cost is a major concern and any deduction in the same is highly acknowledged. There are basically two ways which work in the cost-cutting. The prime factor is work mobility, employees can access the work through enterprise app sitting in any corner, or while traveling or at home. Work is no longer office limited as we discussed above and with enterprise app, efficiency is expanded heavily. Time and money both are saved with these apps. Once these apps are totally over the market, the paper will be extinguished from the market for keeping the records. Paper records will be transformed into mobile forms and data will transfer through mobile apps from the company’s system.
2) Throwing off competition
Innovation is the inspirational factor, whereas its process is driving factor. It is very rightly said that if you can’t oppose them just join them. To make a far distance from winding up, innovation is a step forward. In a clash of businesses, big tycoons can employ the latest tech and conjoin them with the human resource they can maintain their current position thrashing the lower ones even lower. Enterprise apps are the resort out of this issue, staying in tune with the competitor and combating them.
3) Detect errors
Any enterprise or business will not succeed without problem detection and its timely redress. These apps assist in analyzing and reporting which will result in bringing queries. Check them and resolve them. If you are familiar with SEO then probably you would be in the know of detailed analytic and trustworthy reporting. When you are done with the designing phase of your mobile application development and your app is out to use, generate an enticing reporting process for evaluating the performance of the app.
4) Spontaneous decision-making
Decision making involves the presence of all essential members of the company along with related parties, an absence of anyone of them can delay the decision and harm your lucrative business. With enterprise apps, every person is in the know about the functioning despite being physically present or not.
Being a stock market player, it becomes a part and parcel of your life to remain exceedingly alert about the market activities. If mobile app market is ever evolving, then stock market have an even higher evolving rate, it can alter within friction of seconds and dare not miss out the changing trend or you will be taken from sky high to underground low. This makes you understand how important it is to stay updated all the times and don’t miss out any movement. Well, it’s quite understood that you can’t remain active all through the day during market hours but you always have a way out and that is evolution…..evolution of mobile app.
Well, with evolutions also comes along the convenience and in the field of trading industry, this is through trading apps. Mobile application development companies have put up a great effort and have come up with these apps which act like a pro and facilitate you to trade and also receive notifications relating to market activities which you must be in the notice of. Being a market player, if you haven’t been using this, then here are some of the fruitful benefits you can’t resist which mobile apps have brought to the trading industry.
Trading apps are a pro and help the user to manage their assets. Asset management becomes more efficient and smooth with the advent of operational and navigational tools. The major advantages of these tools are that it helps you to manage multiple accounts at a single time. These apps outrage the multitasking abilities of the user.
2) Eradicating geographical barrier
The location is no more a point of a hindrance in share trading. With trading apps, you can trade from any location you want to, without any barrier. As long as you have internet connectivity, there is no time hurdle or geographical hurdle stopping you from being trade king. You can have the constant notice of the performance of your stock by receiving the real-time alert through your mobile application.
3) Highly secure
If you are worried about the security of the transaction details and your funds, then there is no point to worry about. There is no back hand on the part of security if you are using trading apps. Mobile app development agency have come up with an effectively encrypted firewall which helps you to stay miles away from any scam and fraud. You can sleep stress-free at night as all your details are in safe hands.
4) Multi lingual
The majority of Apps for trading are endowed with an easy interface to comfort the user and they come up with the ease of being operated in several languages to help the investor’s trade in the language which he is comfortable with.
5) Reduce cost
Trading apps enable you to trade from the location of your choice and with the need of only internet connectivity and hence it’s a huge trump card in cost saving. You don’t even to hire a broker to trade on your behalf and keep a constant track of your market position as mobile apps do that for you on your behalf.
With all these benefits there is no doubt there mobile apps are the most resourceful tool for today’s trading industry.
If you want to raise the profit bar of stock trading then turn your way in the direction of the mobile app. This avails the plethora of benefits with simple trading, easy processing, tracking of account and evaluating stock market performance. You are always updated with market fluctuation and mutating trends which can upgrade your earning bar.
App development is a tricky business, isn’t it? Yes, probably because of the difficulties and hustle in making the successful app development. There are many important skills that makes the developers an expert in making an innovative and conceptual iOS mobile apps. Just so you know, many iPhone app development company are working on to make an immaculate and creative app that pleases the audience, encourages the customers to use the products or the services that are impelled by the app quality and user friendliness.
Being a professional developer is not a usual task as you have the responsibility to make the foundation of the business or the enterprise the client wishes to have. If you decide to opt a career in a mobile application development that involves high chances of job opportunities, you are one of the smart decision maker who has joined the journey of the ever-rising smartphone era and enormous mobile app usage. As per the latest survey, the job growth of mobile app developers is estimated to be more than 20%. So what does it take to become an iOS app developer?
The statistics and the figures that are associated with the app industry is mind boggling. The mobile app industry generated approximately $44.8 billion in 2016. It is also estimated by 2020, market analysts predict that the global mobile app market could hit $100 billion. That is incredible, isn’t it?
Let’s get into some of the core skills you would need to become a professional developer.
1. Swift Programming Language
We know that Swift is a powerful programming language owned by Apple for developing magnificent mobile applications. It is evident that the language is vast, following subjects are enough to make you grasp a decent understanding of the language and its practicality.
1. Basic Syntax
2. Control Flow (If and Switch Statements)
3. Objective-C Interoperability
4. Error Handling
5. Classes, Inheritance & Initialization
2. Spatial Reasoning
Do you have the ability to re-think in terms of 3D while sighting the spatial relationships between objects is an essential tool for IOS application developers? It becomes important to know when professionals develop interfaces for Apple’s products such as Apple Watch, Apple TV, iPhone, etc.
3. Design Principles
There is no secret for success. Well, sometimes there are set of protocols if followed parallel can create good results. You must have noticed one thing for sure if you are an iPhone user that most popular iOS apps are popular because of their intuitiveness. One of the major reasons is their strict adherence to defined procedures and guidelines.
Before linking networking with app development, come up with an app that has no connectivity with the web. It may be very difficult to name one, as today almost all of the apps interact with web in some way. But, it is important for you to understand the sending and receiving of data over web or networking
5. Core Data
Core Data is a persistence framework developed by Apple for devices run on its iOS platform. This framework mainly operates by storing data on Apple’s devices. For instance, if you have ever played old video games such as Super Mario Bros., remember how frustrating it was to start the game all over again the next time you turned it on.
These factors will be helpful both ways, the companies that want to hire the skillful developers and also to the developers who wishes to be recruited by the authoritative organization especially and specifically because of their expertise. Go on.
Innovations have ruled the market since times immemorial. With the incoming of several new market players in the smartphone category, gaining the market share has become more difficult than ever. However, Apple has always stayed ahead of the rest, and with the introduction of new iPhone 7 and 7 Plus in September this year, it has really shown the world what it takes to be the market leader.
Although the new iPhone 7 and 7 Plus share a design similar to their ancestors, Apple’s latest smartphones have upgraded in every other way possible. There are changes everywhere, from its cameras, storage, processing capacity to even its built.
Related Blog post: What App Developers Can Learn from Apple’s iPhone 7 & 7 Plus
Instead of a regular push button that actually moves, the new iPhone 7 consists of a solid-state Home button that utilizes Apple’s Taptic Engine in order to emulate a click. ‘Taptic’ is a trademark technology by Apple that creates an experience which simulates interaction with the device by mixing the capacitive finger taps with haptic feedback. This means that you don’t need to click the home key anymore, as vibrations delivered via Home key feel like the click of the button without there being any need to actually move any part of the device. This is a significant advantage over regular smartphones, as it reduces the wear out of the product or the risk of the key getting damaged, resulting in a longer life span. The use of solid-state also mean that Apple will be able to integrate the ‘Taptic’ engine with the iOS 10. One must be able to receive the vibration feedback as one uses the iOS or upon the receipt of notification.
Apple also provides the choice of regulating the levels of haptic intensity during the process of setting up of iOS, which can be later changed anytime from the Settings menu. From the innovative practices that we see with each Apple product, it isn’t difficult to infer that the use of a digitized version in favor of mechanical part isn’t a new practice, as Apple’s more recent MacBook Pros also use a solid-state Force Touch trackpad as an alternative to its mechanical counterpart. While not all may agree with the idea of getting rid of the old version of Home key, use of Taptic certainly has enormous benefits over the erstwhile moving system. It is necessary to fulfil Tim Cook’s promise to deliver the water-resistant iPhone 7 and non-mechanical parts will obviously cause less breakages, allowing Apple to create a sealed enclosure.
The use of the new haptic will also provide new opportunities for iOS app developers. Apple has rolled out a new haptic API for all those developers targeting the new hardware on the iPhone 7, allowing them to integrate haptic feedback into their own apps. In fact, we can already see new games using this technology. It remains to be seen when Apple will incorporate it in its MacBook keyboards, which will be a true marvel for the Apple users.
As a developer or a mobile application development company, do you ever worry if the app will not be liked? Of course, you start from the scratch, going through each and every single point that is to be taken care of and does the perfect job. The application development is not at all, the easiest process, comprising of many tiny aspects that needs to fit with the target audience, potential users and the competitors’ model.
In this era of smart phones, businesses ought to have a business mobile app. According to a recent research, 45% of Google searches are done with the help of a mobile device.
Today around 2 billion of people are using smart phones. Approximately it may increase to around 3 billion in 2019. Create a Direct Marketing Channel, Improve Customer Engagement, Stand out from the Competition; Cultivate Customer Loyalty, Build Brand and Recognition are some of the important reasons why mobile apps are crucial portion of any business process.
Let’s go through some of the facts and figures i.e. Data Analytics.
- As per Juniper Research, mobile ecommerce will account for 30% of global ecommerce sales by 2018.
- CMO revealed that 71% of shoppers believe they will get a better deal online than in stores.
- Comscore stated that 80% of consumers use smart phones to shop.
- 79% of smartphone owners use apps every day, as per the survey from TechCrunch.
- 60% of global mobile consumers use their mobile device as their primary source (Internet Retailer).
What is Agile Development?
Agile software development describes a set of principles under which requirements and solutions evolve through the collaborative effort of self-organizing cross-functional teams. Agile Application Development (AAD) is an umbrella term for various methodologies such as Scrum and extreme programming (XP), and represents a way of avoiding this fate.
Not just going with the major end goals, it focuses on incremental goals, and it yields developers the opportunity to modify plans to build an app that will succeed. By frequent delivery of software, developers can get rid of the big gambling all of their resources on the hope that the app they are working to build will appeal to users.
How it works?
Of course, agile development encircles many different methodologies. The process varies depending on the project. Now without paying off many working days to complete a product, which often involves better planning and risk, AAD boosts teams to spend one to four weeks developing basic iterations of an application. Agile methods lie on the adaptive side of this continuum. One tune-in of adaptive development methods is a “Rolling Wave” approach to schedule planning, which identifies and allows for the milestones themselves to change.
Role of AAD
Usually, there are no roles assigned to any specified categories and sectors but a team of 10 or few are fitted into the planning, developing and iterating of the application. Most probably, there will be no ‘Project Leader’ or ‘Project Manager’ because the team is self motivated and that is one of the factors of AAD that distinguishes it- the pros, to be precise.
Benefits of AAD
The agile process allows for unparalleled flexibility and customization during the development cycle of an application. Users can test new iterations and provide feedback. They can also identify potentially successful features that they might not have thought of during the early planning stages.
Isn’t this technological revolution troublesome? You get an idea, develop it and create a mind blowing mobile application. Not only this, you upload it in the app store but what next? Is it any type of charity? Your efforts should get you the reward it deserves. That is why, ad networks were discovered at the first place. Some brands want to pay for their firm’s advertisement and are looking for the best platform to showcase it. The other side lays the category that is ready to take the prior offer and earn. Is this too simple? An incredibly easy looking pricing model networks that we usually calls ‘Monetization’ market is more complicated than you think it is.
Monetization market has spread like an ocean on the earth. The niche has become so competitive that the generic looking mobile application ad network is also competitive. There are plenty of options available for you now to decide on which is better and which is not. But, you can’t try with your mobile applications which have got nothing wrong. All you have to do is know how you can get the best out of it.
Here, in this article, we have enlisted 7 different and popular mobile ad networks better suited for your app monetization.
AdColony is a mobile video advertising networking platform. AdColony covers Fortune 500 companies.
Supported Platform: iOS, Android, Unity, Air
Campaign Type: CPCV, CPI, CPM
Supported Ad Format: Banner, Native, Video, Interstitial
Minimum Payout: $100
Fyber provides its users with an Ad server, Exchange and Mediation products to generate revenue streams and to serve more than half a billion active users monthly. It is a full stack mobile SSP which helps streamline all ad monetization strategies. Its Supported Ad Format include: Banners Banner, Video, Interstitial, Offer Wall. The Supported Platform: iOS, Android, Unity. The Campaign Types are: CPC, CPI, CPCV. The Minimum Payout is $$200.
Leadbolt is an eminent mobile ad network that provides advanced partner match technology along dynamic ad delivery. It is known for dealing with premium ads.
Its Supported Ad Format include: Banners, Interstitial, Offerwall, Rewarded Video, Native Ad. The Supported Platform: Android, iOS. The Campaign Types are: CPC, CPI, CPM. The Minimum Payout is $100.
Google’s AdMob is one of the most popular mobile ad networks with cross platform capability. Over 1 million apps use AdMob and it is popular because of its high CPM and best fill rates.
Its Supported Ad Format include: Interstitial, Native, Trueview, Banner, Lightbox, Video. The Supported Platform: iOS, Android, Unity, Cocos2dx, Wp8. The Campaign Types are: CPC, CPM, CPI. The Minimum Payout is $100.
They target users on the basis of “Appographic” targeting. Instead of studying demographic or geographical metrics, they study the applications installed by users on their device. They launch user acquisition campaigns, remarketing campaigns, brand engagement campaigns, etc. Its Supported Ad Format include: Banners, Native, Video, Interstitial, Rich Media. The Supported Platform: iOS, Android, Unity, Air. The Campaign Types are: CPC, CPI, CPM. The Minimum Payout is $50.
Mobile App developers and publishers search 1-stop solution to all their advertising and app promotion needs at Supersonic. Supersonic boasts of a network of more than 500 million users
Supported Ad Format: Offerwall, Video, Interstitial
Campaign Type: CPCV, CPI
Supported Platform: iOS, Android, Unity, Air
Minimum Payout: $100
MM is one of the largest mobile ad networks in the world. Some call it the second largest, right behind Google’s Admob. Its Supported Ad Format include: Banner, Video, Interstitial. The Supported Platform: Android, iOS. The Campaign Types are: CPC, CPI, CPM. The Minimum Payout is $50.
As per the recent statistics, there are 1.6 millions Android mobile applications in the Play Store. Android mobile application development has absolutely taken a step forward in luring the customers to download. Some applications are used worldwide because they are popular, some are not because they don’t come into lime light for some reasons. Be it Android or iOS, there are many applications that are user-friendly, free to download, interesting and appealing but somehow doesn’t get to attract the expected users to use it.
1] Khan Academy
A higher educational dimensional portal, Khan Academy, stands among the best mobile applications if you are solely interested in learning about science, maths or physics. Since the app is completely free, updated regularly and fresh-faced, it puts more than 10,000 videos at your fingertips. Not only does it covers all learning processes in the most convenient way but it gives the relevant sources and references. There are also courses on economics, philosophy, arts, history, etc.
2] Dragon Anywhere
They say ‘Some things come at a price’. Yes, Dragon Anywhere is not cheap though as it costs $15/month. But apart from it, it is a simple to use, razor-sharp accurate and multi functional application. It works in a similar way to the desktop software by recording accurate dictation and turning it into text documents.
PhotoDirector has everything you need to edit your photos. Simple text bubbles, complex things such as HSL and curves, etc helps you get the best out of your photos. An app developed by CyberLink, PhotoDirector, is recommended for novices.
4] Caustic 3
Caustic 3 is a deep and complex app, so be prepared to put some time into. Don’t worry. The results will be great. Using it, you can use one of 14 different synthesizers, vocoders and drum machines to create that perfect sound on the move.
Do you find yourself docking your head and composing silent melodies? You would definitely sound dynamic if only you would record it in Caustic 3.
Ask Me Anything, by Reddit AMA, is a an app that has no competition since it is designed for a niche market. It will let you know about the popular starts, celebrities and information about the trending people. You can also vote, comment and ask questions to those famous faces of the world. Fascinating, isn’t it?
6] HERE Maps
Yes, we know that you use Google Maps. But, come on. Jump out of the wall. Try HERE Maps. It use maps offline while still providing totally offline turn-by-turn navigation. Similar to Google Maps, it lets you various places, nearby regions, restaurants. ATMs, etc. It’s totally free. Go on.
LastPass is a password manager application. Since we log into everything on our mobile devices now, LastPass can save passwords and keep them save all while auto-filling passwords for sites and apps that you use regularly.
Worth checking out because this app also have a password generator that generates hard-to-hack passwords just for you.
The reason it is used is because of the myriad of features. The subtle animations are great, and it rarely bothers you with notifications. This is a wallpapers, ringtones, notification tones, and alarm tones app that gives you an unbelievable number of options to customize the most basic parts of your device.
Zedge also promotes various items during holiday seasons making it easy to theme your phone up for Christmas, Halloween, and other holidays.
2016 is going to be ‘Mobile Applications’ year and so every industry is aiming to acquire that reward circuitously. One industry that can be benefited tremendously from it is ‘Restaurant Industry’. The future frontier for mobile apps will certainly be the restaurant table.Yes, it is an industry which will soon be exclusively depending on the apps in near future. Well, that’s what experts are predicting about. According to TechCrunch, 79% of smartphone owners use apps every day and the average smartphone user downloads 8 apps per month. 60% of global mobile consumers use their mobile device as their primary internet source, as per the survey of Internet Retailer. No matter what, the importance of mobile apps is inevitable. But before that, let us try to figure out why mobile apps are so essential in the restaurant industry. What flexibility does mobile apps and mobile ordering system as a whole offer for the restaurateur and the consumers both?
Numerous people, officials and students, have their meal (breakfast/lunch/dinner) on a daily basis celebrating cherished occasions and events. They tend to get bored of eating the same type of food since they won’t literally go and search out for every restaurants everyday; it would be clumsy and time consuming. But, since this is a ‘Smart Phone’ era, an individual is having mobile phones in their pocket, the industry found its goal embraced in it. What if people don’t have to go out and hunt food places? It would be very charging. That is why, some of the giants in restaurant industry have initiated mobile ordering system.
Indirect Profit to Users
It is all about making the customers habituated and addicted of using mobile application and ordering through it. Once it is done, then he/she will certainly be its permanent customers (provided the service and food is good). Users always recommend newest and better things to their friends. Slowly and Gradually, the number of users wouldn’t limit to the specific area but would spread over various classes and groups of people. People will definitely admire it as it is easy to use and affordable to get to. Restaurants will be always reasonable with the pricing of food if ordered through mobile apps; moreover, users get discount if they become their regular customers. Thus, there is an added-advantage to the users opting mobile apps and gets and indirect profit of discounts, offers and cash back or any freebies.
Direct Profit to Restaurants
Well, it is a crystal clear fact that mobile apps will be beneficial and lucrative for the business owners. Not only will the presence of the particular restaurants will increase but will also maximize their revenues since more and more users will use mobile app. Here, some factors will play its role- The mobile app should be user-friendly so that it becomes easy for the end user to order pretty easy. The navigation, browsing, payments and delivery system should be accurate and without any errors. Mostly, the apps are advised to be free so it gives an added incentive to its customers. Because of the typical service the restaurants provide, users will no longer have to log on to their desktops, find out any directories to order the food online or navigate through the vague website menus.
How it works?
Any restaurant is willing to reach more and more people to taste their food. Yet, there are limitations to it- may be some wouldn’t go because that particular restaurant is far from their region, some wouldn’t prefer to go considering that they will be have to stand in a queue. Mobile application simply wipes out this possibilities since user can order food from the desired restaurant and get it on the time he/she wishes. A customer also has the option of modifying items by size, styles, add or reduce dishes, toppings or flavors of their choice when ordering through mobile. Several special features can be added as per the specialty of restaurants; you can save your favorite orders in case you wanted to reorder them.
It is lucid to the user in order handling, menu handling and reporting and other analytic information. A restaurant can receive as many orders to their interface specifying the pick up time for the menu ordered by the customer. The customer is updated once the order is ready to deliver – enabling both the customer and the restaurant to track their order status in the GPS about the location of the delivery boy. The necessity of the application seems quite obvious now for the restaurant industries.
Genuine benefits of why mobile app development is essential part of any restaurants:
- Researchers have analyzed that the potential users spends more time on application than its website, which makes it evident that mobile app will unquestionably maximize the revenue.
- A user-friendly mobile application increases visibility, accessibility, and profitability of the restaurant.
- It keeps users directly in touch with the restaurant about any latest updates and important news.
- Users can get the notifications of any special offers on any special days, to redeem it instantly.
- Restaurants can be constantly engaged with the users about the products they opted and how was their experience; this way, it can know if the end users are satisfied or not.
- The app develops customer loyalty because of the up-to date service provided.
Do you wish to make the best out of the essential industry? Contact us. We make unique, creative, innovative and affordable restaurant mobile applications.